A couple of months after we learned that "This Is Our State" had seen its last billboard, NC State revealed it's latest campaign: #Statement. The above introductory video is well done and even has a variation of a song by The National serving as the soundtrack. Look at you, athletics department, getting all mildly hip.
Unfortunately, as I started watching the video, this happened:
:(
Anyway, whatever you might think about the new marketing campaign, the athletics department did a nice job today integrating some of State's more visible alums and Twitter to spread the word.
It was definitely a pass! #STATEment pic.twitter.com/EMQfJLw1ct
— Dereck Whittenburg (@DWhittNCstate) August 8, 2014
Overcame serious odds with the love and support of my PACK...survival was my #STATEment pic.twitter.com/xFHGTbCUwG
— Nate Irving (@JusSayNate) August 8, 2014
Always proud to be a part of the Pack and the impact it had on my life #Statement' pic.twitter.com/6d1zCU3KDN
— Julius Hodge (@Follow24Hodge) August 8, 2014
@PackFootball #STATEment pic.twitter.com/PpgIf2zv9y
— Torry Holt (@BigGame81) August 8, 2014
#STATEment pic.twitter.com/2tx1nrjbib
— TJ Warren (@TonyWarrenJr) August 8, 2014
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